Woodpecker and LeadGen.tools both send cold emails from your own inbox, with follow-ups that stop when someone replies. The big difference is who does the work before the first email: deciding who to sell to, finding the right person at each company and writing something worth reading.
Here is an honest comparison, with prices last checked on September 30, 2026. Where Woodpecker is the better choice, we say so.
Side by side
| Woodpecker | LeadGen.tools | |
|---|---|---|
| Starting price | $7 per 100 contacted prospects a month (500 = $35/month), 33% off yearly | Free plan; Personal $24.99/month; Business $59.99/month |
| How you pay | By contacted prospects per month, plus add-ons | 1 credit per prospect contacted, follow-ups included |
| Free option | 14-day trial, no card | Free plan with a real campaign to 10 prospects, no card |
| Finding companies | Lead Finder database (100 credits included) | Real businesses for any niche and city, found and checked by AI |
| Who decides at each company | You filter the database | Ranked by AI for what you sell, verified emails only |
| Writing the emails | You write them (A/B tests, variations) | AI writes a different email for every prospect; you can edit any of them |
| Sending inboxes | Unlimited email accounts; Google, Microsoft and more | Gmail and SMTP; 1 inbox (Personal), 3 (Business) |
| Warm-up | Included | Not included |
| Email verification | Unlimited, including catch-all | Verified emails from our data partners; domain checks before sending |
| Replies | Unified inbox | Every reply sorted by AI: interested, meeting, question, not interested, out of office… |
| Cloud automation, $29/month per account | Your own AI agent in your browser, with built-in limits, free | |
| No | Decision makers’ phones and a link with the message typed | |
| Agencies | Agency panel ($27/client) and white label | Teams and brands on Business |
| API and AI agents | API, webhooks, MCP and CLI: $20/month add-on | API and an open agent skill, no extra fee (calls use credits) |
Woodpecker prices from their pricing page, last checked September 30, 2026. Prices change, so check before buying.
Where Woodpecker is the better choice
- Sending infrastructure. Warm-up included, buying domains and mailboxes, Microsoft and other providers, unlimited email accounts. If you send thousands of emails a day from many inboxes, this matters.
- Verification. Unlimited verification including catch-all addresses, built in.
- Campaign logic. Conditions and A/B tests with statistics.
- Agencies. A real agency panel with white label.
- Fully automated LinkedIn in the cloud. It runs without your browser open (with the account risk that any LinkedIn automation carries).
Where LeadGen.tools is the better choice
- You don’t know exactly who to sell to. Paste your website (or describe your business) and it proposes your best customer segments, ranked by how much they need your offer, and never your competitors.
- You don’t have a list. It finds real businesses in any city and the person who decides at each one, with a verified email.
- You don’t want to write 100 emails. Every prospect gets their own email, written for their business, plus follow-ups.
- Small and local businesses. Clinics, agencies, shops, contractors: companies that are on maps but not in big B2B databases.
- LinkedIn and WhatsApp without paying per seat. Your own AI agent (Claude in Chrome or any agent with our skill) does the clicks in your browser, with limits built in. See the tutorial.
- You only want to read the good replies. AI sorts every answer, so the interested ones are on top.
Can you use both?
Yes. Some people use LeadGen.tools to find the companies, the decision makers and the emails, then export them to the sending tool they already use. Exporting costs 2 credits per company; sending with LeadGen.tools costs 1, follow-ups included.
FAQ
Is LeadGen.tools cheaper than Woodpecker?
It depends on what you count. Woodpecker charges for sending and sells finding, LinkedIn, API and agency features as add-ons. LeadGen.tools includes finding the companies, the decision makers and writing the emails in the credit you spend to contact each prospect. If you already have your list and your emails, Woodpecker’s per-prospect price is hard to beat.
Which one is safer for LinkedIn?
LinkedIn does not allow automated activity, whichever tool you use. Woodpecker logs in from its servers; LeadGen.tools works through your own AI agent in your own browser, with low daily limits and a stop at any warning. In both cases keep volume low.
Do I need a credit card to try?
No for both: Woodpecker has a 14-day trial, and LeadGen.tools has a free plan where you can run a real campaign to 10 prospects.